RESUME

 
Work​
experience​
Senior Editor, Social Media Manager & Producer
The Fem Word

​Jan. 2018 - present

 

  • Writing, editing, and promoting original videos, podcast, and editorial content with a focus on news, pop culture, politics, policy, etc.

  • Building and leading a team of contributing writers and ambassadors to research, create, and edit original content

  • Creating and implementing a comprehensive editorial and social media content strategy to build The Fem Word's brand, voice, and audience

  • Building relationships with content platforms, brands, and organizations looking to extend their social impact in the realm of women's issues and interests

 

Staff Writer
River Horse Communications

May 2018 - Nov. 2018

  • Developed and edited materials for non- and for-profits, including reports, newsletters, website content, internal communications, scripts, articles, presentations, and case studies

  • Researched, drafted, and edited chapters for an authoritative reference on congressional trends, actions, politics, and policy

Writer, Producer & Communications Consultant
Ms Media

​Nov. 2017 - present

  • Leading and managing digital media strategy and internal/external communications for client accounts

  • Providing creative content development and social media management for client projects and initiatives

 

Marketing & Communications Manager
LunchSkins

​Jun. 2016 - Feb. 2018

 

  • Successfully launched a new natural lifestyle product using an effective content marketing strategy and a public relations/media outreach campaign, resulting in media buzz and pre-launch B2B and B2C sales 

  • Coordinated and created digital content for Black Friday/Cyber Monday 2017 campaign, such as photography, graphics, live video, and social media advertisements

  • Directed and produced impactful communications materials according to brand guidelines, including web content, blog posts, photography, graphics, press releases, speeches, presentations, advertisement copy, articles, and video

Freelance Writer & Editor (Print/Digital)

Mar. 2015 - Present

  • Writing and editing featured long-form editorial and profile pieces​

  • Interviewing prominent local leaders, elected officials, business owners, and experts in their fields 

  • Drafting and editing/proofreading copy for short-form articles and sponsored content

Skills

Editing & proofreading

Copywriting

Scriptwriting & editing

Video editing

Video production

SEO

Brand strategy and development

Social media strategy & marketing

Email marketing

Research

Adobe Creative Suite

Wordpress

Joomla

Wix

Education

University of Virginia

Bachelor of Arts, English

2010 - 2014

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© 2018 Madlyn McAuliffe
 

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